Resume

Education

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Fordham University, New York, NY
B.A. Communications and Media Studies, Theology 2011

Professional Experience

Mindshare, WPP, New York, NY
Strategy and Analytics Design Manager 2017-2020

  • Collaborated with in-house business intelligence and analytics teams to conceptualize and design Synapse, an award-winning analytics tool used for media scenario planning and forecasting
  • Presented design concepts to business teams, including c-level stakeholders
  • Developed visually-engaging infographics and marketing communications collateral to effectively represent the Mindshare brand for existing and new business pitches

Mindshare, WPP, New York, NY
Visual Design, Senior Associate 2017

  • Developed user workflows, wireframes, information architecture and prototypes for proprietary analytics tools
  • Delivered UI design recommendations in form of documentation and suggested page designs
  • Collaborated with product and engineering teams to ensure optimal user experience withinternal applications

Mindshare, WPP, New York, NY
Visual Design, Associate 2016

  • Consulted with various cross-functional teams to evaluate client needs and deliverables and create dynamic visualizations to aid storytelling
  • Conferred with project management team to ensure all product designs meet minimum viable product requirements

International Business Times, New York, NY
Technology Reporter 2013-2016

  • Covered Apple, its gadgets, business and future prospects
  • Performed deep analysis on quarterly tech financial reports and broader tech landscape (e.g.smartphone sales, encryption)

Freelance, New York, NY
Production, Photography 2011-2012

  • Served as production assistant liaison between crew, actors, producers
  • Photographed client shoots in various settings (e.g. studio and events)

Skills/Certs

  • Proficient in Microsoft Word, PowerPoint, Excel
  • Experienced with Adobe suite of products for editing and prototyping (XD, Photoshop, Illustrator,InDesign, Premiere, After Effects)
  • Google Analytics Individual Qualification